Pricing
Home . Pricing
Silver
- Keyword Research & Selection
- Baseline SEO Ranking Report
- On Page Optimization
- XML Sitemap Generation & Submission
- Webmaster Tool Management
- Social Media Optimization
- Weekly & Monthly Reporting
Gold
- Keyword Research & Selection
- Baseline SEO Ranking Report
- On Page Optimization
- XML Sitemap Generation & Submission
- Webmaster Tool Management
- Social Media Optimization
- Weekly & Monthly Reporting
- 24/7 Email Support
Platinum
- Keyword Research & Selection
- Baseline SEO Ranking Report
- On Page Optimization
- XML Sitemap Generation & Submission
- Webmaster Tool Management
- Social Media Optimization
- Weekly & Monthly Reporting
- 24/7 Email Support
- Online Chat Support
- Blog Creation & Promotion
Answers to Your Questions
What does SEO stand for?
OK, so this one’s kind of complicated… just kidding. SEO stands for Search Engine Optimization. You engage in SEO when you attempt to get a page to rank higher in a search engine’s SERPs (search engine results pages), with the ultimate goal being to increase organic (unpaid) traffic to that page.
Which SEO software is best?
Again, you could come up with a good argument for a few different answers here. Ahrefs is great for competitor content and backlink research; Moz Pro’s content explorer is great for finding unlinked mentions; and SEMrush is great for rank and visibility tracking. The three share many overlapping features. It’s more a matter of preference than anything. Spyfu, AWR Cloud, and DeepCrawl are also worth checking out.
The takeaway: What can SEO do for your business?
If online marketing is an important part of your business (and, to be frank, it should be!) then SEO can be a serious asset. It costs nothing to do a little keyword research, come up with a content strategy, and regularly practice external and internal link building. And while SEO may not return immediate, tangible conversions, it is a pivotal part of driving organic traffic; and driving organic traffic is a pivotal part of building brand awareness and familiarity. If your audience can rely on you to deliver relevant, high-quality resources at the top of the SERP, they’ll be that much closer to purchasing your product! .
Which is better, SEO or PPC?
This question is a little like asking: Who’s more important to the Patriots, Bill Belichik or Tom Brady? You can probably come up with an argument for either; but the reality is, both are vital to the team’s success. The same goes for SEO and PPC (pay-per-click). You couldn’t establish domain authority, organic brand affinity, and really, a wholly formed online presence without SEO. By the same token, you couldn’t granularly target prospects by demographic, behaviors, or keywords without PPC.
What are SEO backlinks?
Think about it this way: the internet is made up of two things—content, and links between content. When search engines first started indexing web pages, they needed a way to determine which pages were most relevant to certain queries—a system of ranking. The quality and number of backlinks pointing to a page immediately became a factor in determining that page’s rank. Backlinks represent a vote of confidence from one site to another. The more quality backlinks your page earns, the more valuable it is in the eyes of the search engine, and the more likely it is to achieve a high ranking.